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Brian G. Connors

Brian G. Connors | Conway MacKenzie

Managing Director,

Brian Connors has over 25 years of experience in interim financial management, specialized financial consulting and turnaround management in the advertising, agricultural, aerospace, automotive, construction, contracting, distribution, healthcare, real estate, retail, not-for-profit, government, home products, heavy manufacturing, printing, packaging, insurance and chemical industries.

As a Certified Turnaround Professional, Mr. Connors directs out-of-court turnarounds as well as Chapter 11 reorganizations. He is accomplished in accounting/finance, forensic accounting/litigation support, crisis management and bankruptcy issues, and regularly provides financial, operational and strategic assistance to distressed companies. Mr. Connors also provides financial due diligence services and regularly serves as interim financial management for his clients. Mr. Connors recently served as interim CFO and lead a successful transformation of a $230 million manufacturer of specialty chemicals, primarily used in the plastics industry.

In recent years, Mr. Connors has primarily been providing his private equity clients with interim financial management services for their portfolio companies in all stages of investment including initial investment/divestiture/carve-out stages, profit enhancement/performance improvement activities during middle stages, and favorably positioning and presenting company for exit in later stages.

Within these assignments, Mr. Connors and other Conway MacKenzie professionals provided a broad range of services to the client, including financial and situational analysis, cash flow forecasting, strategic planning, implementation of value-add financial tools/metrics and coordination of tactical discussions with the company’s stakeholders including secured lenders.

Mr. Connors is a member of the American Institute of Certified Public Accountants, the Turnaround Management Association and the Michigan Association of Certified Public Accountants. He also is accredited in Business Valuation (ABV) by the American Institute of Certified Public Accountants.

Recent Interim Executive Management Roles
  • Financial consulting/interim financial management/CFO, which includes analyzing financial, operational and sales/marketing aspects of a business for determining value-add and profit enhancement strategies and developing a business plan to maximize value and cash flow to equity owners (ongoing and at exit). Implements and monitors detailed business plans including negotiations with various third parties (customers, vendors, etc.).
  • At the request of private equity owner, served as interim CFO for an aerospace supplier to improve profitability and prepare the company for sale. During CFO tenure, the company improved profits to 18.6% (of sales) for the annual period compared to a 10.4% run rate before the assignment began. This profit improvement occurred while sales remained flat. The overall demand for commercial aircraft plummeted and the company was being marketed for sale for a long extended period of time.
  • Served as interim CFO for a large chemical company. Oversaw improved operating performance (quadrupled EBITDA) as result of focusing on core business and product lines, rationalizing underperforming plants, expanding an efficient and profitable plant, and eliminating non-essential operations. Assisted with value enhancing carve-out of division with potential environmental issues.
  • Served as interim CFO of a financial services company. Led the planning and execution of a world-wide cash management planning tool (lowering transaction fees and improving working capital turnover/liquidity).
  • Served as interim CFO of a label manufacturer. Positioned the company for successful sale with implementation of consolidated management metric tools, financial controls and ERP system.
  • Served as interim consolidated group controller for a distributor of various consumer household products immediately after their divestiture by setting up independent accounting systems utilized during transition services period and beyond.